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Rebecca Paul – The Kraft Farm

by Admin
January 29, 2025
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Q . Please Tell Us About Your Company?

The Kraft Farm is all about natural and handmade bath and beauty essentials. With the focus on making natural skincare affordable to all, our products are eco-friendly, made in small batches by hand with zero chemicals, and utilizing locally available natural, plant-based ingredients.

Q . Please Tell Us About Yourself?

Right from childhood, whenever someone asked me what I wanted to do when I grow up, my answer was always, ” business”. I never knew what business but I just knew ‘business’. So with a degree in business administration, I started to help out dad in his outdoor advertising business. Later with the wedding happening and the birth of my son, I started “The Kraft Farm” on my own.

Q . What Was The Driving Force For You To Start Your Business?

My newborn son had a dry skin issue and that’s when the reading the ingredient list in his lotions and soaps came into play. Seeing the number of unknown ingredients that were harmful, I didn’t want to add any of that to my newborn’s skin. Thus, ‘The Kraft Farm’ was born.

Q . What Is The Most Challenging Aspect Of Your Business?

The biggest challenge is formulating and creating unique blends that help people of all skin types and trying to make zero-waste products.

Q . What Was The Most Pivotal Accident, Or Unexpected Discovery You Made Towards Your Success?

I discovered that I love to experiment and come up with unique blends for every product which helps me get closer to success every day.

Q . Every Success Story Has A Failure Story Hidden In It. We Would Like To Know Your Hidden Story?

Every product that I have launched has a failure story behind it. I have struggled in terms of finding a good vendor for most of my ingredients and then getting ingredients from a few just to find out that they are not up to the mark.

Q . Your Suggestion To The Startup Companies And Entrepreneurs?

It is not easy being ‘your own boss’. There will be obstacles, hurdles and even mountains to climb. The struggles are real. But all these hardships will just help you shine. Every new day is an opportunity for you to rise and shine. Make the best use of it.

Q . What Is Success According To You?

Success according to me is seeing a customer smile and sharing their journey with me and my brand.

Q . Who/What Is Your Greatest Inspiration And Why?

Knowing that someone somewhere is having a happy skin is what inspires me to work harder and better each new day.

Q . What Is Your Leadership Mantra?

Make sure that my actions inspire someone else to be the best in what they do.

Q . Finally, Describe Your Company/Firm In A Single Line.

Handmade, eco-friendly, plant-based bath, and beauty essentials.

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